Discovering music has never been easier.
Choice is fine. Curation is better. It is this philosophy to music that has made 22tracks one of the world’s leading and internationally acclaimed music websites. Today, we’re excited to announce 22tracks and Internet Explorer partnered to bring you a completely new online music experience, with an immersive and beautiful touch‐first website that lets music lovers listen to and explore new artists and genres. Discovering music has never been easier.
The concept behind 22tracks is simple: 22 local top DJs from cities like Amsterdam, Brussels, London and Paris share their genre’s 22 hottest tracks of the moment. Each city boosts its own team of specialized DJs bringing you the newest tracks in their genre. In Amsterdam, you have Nicky Romero curating the city’s house playlist. In Brussels, Lefto is curating the Global Sounds section. Meanwhile, in London, Bicep is running the deep disco playlist, and in Paris, you can listen to the best jazz selected by China Moss. Ranging from hip hop to deep house to tropical, this musical discovery service is the perfect guide in a crowded musical landscape to discover new tracks, promote new artists and explore new genres – with each DJ bringing his or her own flavor to the table, and every city its own unique musical vibe.
Vincent Reinders and Gilles de Smit founded 22tracks on the 22nd of October 2009. “We solve a major problem: what should I listen to now?” says Reinders in an interview. “For most people this can be an ongoing daily quest. Especially nowadays, with catalogues of more than 20 million songs available, the demand for curation and music discovery is higher than ever. I think 2014 will be a great year for us to grow and get more people to use our service.”
Now, 22tracks and Internet Explorer have teamed up to bring the best of music, design and technology together in a completely new online music experience to explore and share the music you love. For starters, the new HTML5-‐website is completely optimized for touch, with a music control panel that lets you play, pause and scrub through a track using touch. Meanwhile, an interactive audio visualizer is running in the background showing stunning visuals by continuously adapting to the rhythm of the music and your touch interactions ‐ just tap and hold, swipe and drag the ‘blobs’ as you listen and see what happens. What’s more is that you can easily switch between the disc-view and playlist‐view, by using the icons in the top‐right corner, resulting in a seamless and hands‐on music experience.
Next, we’ve made the website fully responsive so 22tracks is working perfectly on any device. This is especially handy on smaller screens like phones or tablets, as the website design will automatically detect the device you’re using and adjust the interface accordingly. The music, in other words, is put front stage. Whatever device you pick-‐up, your tabs and favorites are there for you, right where you left off. The result is a completely new and innovative way to explore new artists and find new songs, whether you’re listening to your music on your pc, laptop, mobile, tablet or even your Xbox.
Lastly, the site takes advantage of many features in Windows that make it feel like an app: you can pin your favorite tracks to the Windows Start Screen, share tracks using the Charm Bar, or save and listen to a track later using the Reading List app in Windows. Can’t stop listening to that one new favorite song? Easily download it from a wide variety of music stores, including Xbox Music.
With the new website, 22tracks joins the ranks of other Rethink Experiences like Red Bull Rampage, Hover and Contre Jour in pushing the limits of what’s possible on the web today by using IE11 and hopefully inspiring others to do the same.
We’re proud to say the 22tracks we all love is ready for the future of online music and we encourage you to take a look for yourself at 22tracks.com. The website runs smoother, the design is fresher and the funk, well, funkier. So whether it’s the newest craze or your city’s local gem, with the new 22tracks all the latest songs and artists are literally at your fingertips. Anytime, anywhere and on any device. It’s new music: the easy way.